Juventus Matchday Guide

Intensity and a modern matchday done well. Because the stands sit right on top of the pitch with no athletics track between, the Allianz Stadium generates a sharper, more concentrated atmosphere than Italy’s older giants — every seat has an unobstructed view, and a full house is loud. The bulk of the ultras gather in the Curva Sud, with some groups in the Curva Nord, and the tifos on European nights and for the Derby della Mole against Torino are striking. There’s plenty laid on around the ground too, from DJ sets to the J-Museum. Expect a slick, passionate, big-club matchday from the most decorated side in the country.

The ground sits in the Continassa area of north-west Turin, around 6–7km from the centre, so plan a short journey. The recommended route is Metro M1 from Porta Nuova or Porta Susa to Bernini, then the matchday Tram 9 (or shuttle bus 9/) which runs directly to the stadium, with the last departure about 45 minutes after the final whistle. On non-matchdays, buses 62, 72 and 75 serve the area. Parking on-site can be pre-booked roughly two weeks ahead, but public transport is far simpler. Our getting around Turin guide has the metro and tram details.

Turin is one of Italy’s most underrated cities, and the pre-match rewards time in its elegant centre. The historic cafés and bars around Piazza Castello and Piazza San Carlo are made for a Torinese aperitivo — this is the home of vermouth and the bicerin, a rich coffee-and-chocolate drink — before you head out to the ground. Closer to the stadium, the J-Village complex and the concourse offer pre-match entertainment, food and the Juventus Store. It’s a stylish, café-culture build-up in a graceful setting. Our Turin sports bars guide points you to the best spots in the centre and near the ground.

Payment is card-friendly, and the concourses are modern and well organised, a step up from Italy’s older grounds. The Allianz Stadium’s whole philosophy is closeness: two tiers pulled tight to the pitch, unobstructed sightlines everywhere, and a design that keeps the noise in. The Curva Sud behind one goal is the ultras’ end and the loudest; the side stands offer the best views. On-site are the J-Museum, charting the club’s vast trophy haul, and a stadium tour on non-matchdays. It’s a comfortable, contemporary place to watch football, purpose-built for the supporter experience.

Good news for visitors: Juventus don’t require a membership card for most matches, so tickets are sold openly through the official site and its My Ticket Shop platform, typically from around €50 up, averaging in the sixties. The Derby della Mole and Champions League nights are the exceptions — high demand, and digital tickets with name verification, so buy through official channels and be ready to provide ID. Mid-table league games are readily available. Entry is by digital ticket. Our Juventus tickets guide walks through the official sale and name-check rules.

The tram and metro combination clears the crowd back into the city, with services timed to run after the final whistle. Turin then makes for a lovely evening: the arcaded streets, the historic cafés and the restaurants of the centre are elegant and, refreshingly, far cheaper than Milan or Rome. The city rewards a longer stay too, with the Mole Antonelliana and its cinema museum, the world-class Egyptian Museum and the royal palaces all worth seeing. If you’re staying over, a central base near Porta Nuova balances nightlife with an easy trip to the ground; our Turin hotels guide covers the best-placed options.

Take M1 to Bernini, then Tram 9 — the matchday tram runs directly to the stadium from there.

Do a Torinese aperitivo — the historic cafés of the centre, home of vermouth, are the classic pre-match.

Head for the Curva Sud — the main ultras end behind the goal is where the noise builds.

No card needed for most games — Juventus sell openly, though big games use name verification, so bring ID.

Base yourself centrally — Turin’s centre is elegant, walkable and cheaper than Milan or Rome.

Visit the J-Museum — the club’s trophy history is right there at the ground.

Facts verified July 2026. Capacities and ticketing can change between seasons — confirm the latest details on the official Juventus website before you travel.